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Guy Cranswick PDF

Guy Cranswick is an IBRS advisor who specialises in marketing communications, media platforms and channel strategy, including areas of business planning. He is the winner of the Australian Institute of Management 2003 article prize on the topic, "Delivering Credible Corporate Communications". Guy has worked in the UK and France as Strategy Manager for Initiative Media and director of European operations for Modem Media (Poppe Tyson), a Web marketing and development company. In Australia, Guy was Senior Analyst at both Jupiter Communications and later at GartnerG2 covering Business and Online strategy in Asia-Pacific. 

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