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Conclusions: Mobility and the exploitation of applications and content on mobile devices have been growing with furious speed in the last year. Although some organisations are moving to broaden or enhance their distribution channels through mobile, many Australasian organisations are employing a “smoke and mirrors” strategy to disguise their tardiness. The ...
Section: Content | Category: Governance & Planning | Date: Tuesday, 28 August 2007 | Hits: 454
Conclusion: With a degree of inevitability the Web 2.0 bandwagon has reached CRM. And the reason is obvious: with so many Web 2.0 applications and media moving users to be engaged in some way, either by posting to blogs, or video and creating their own mashups, the engagement is interpreted as a sign of reinvigorated possibilities through CRM channels. ...
Section: Content | Category: Governance & Planning | Date: Sunday, 28 October 2007 | Hits: 485
Conclusion: A new age for business applications is unfolding. Arguably, in 2008 applications are at a tipping point akin to that experienced in the early to mid-1990s, which was marked by the emergence of mature ERP technology and subsequent explosive sales growth. CIOs are urged to put applications firmly on their radar and begin acting upon their ...
Section: Content | Category: Sourcing & Staffing | Date: Saturday, 28 June 2008 | Hits: 381