Conclusion: Software Asset Management (SAM) is now a pressing issue for many organisations, due to growing complexities in vendor licensing as a result of the mix of: traditional per device, virtualisation, consumerisation, mobility, cloud services licensing models. SAM is no longer just a tracking service, but an essential part of financial and risk management. However, implementing SAM solutions must accompanied by the alignment of key business units. Processes – both for governance and automation – must be clearly defined between the key business units if SAM is to be of any lasting value.

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