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Conclusion: To date vendors such as Microsoft and Apple have been able to exploit operating systems as an effective mechanism for creating locked-in technology ecosystems, but the emergence of the HTML5 standard and Google Chrome sees the value of such ecosystems tending towards zero.

Providers of Cloud Computing services are united by the goal of minimising the relevance of in-house IT, from hardware right up to operating systems and higher-level infrastructure software. Enterprise application vendors such as SAP1 and Salesforce.com are pulling in the same direction. To avoid sunk IT costs and a dangerous level of technology lock-in, any further developments of in-house architectures and applications that ignore this trend should be re-examined.

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