Broadband Market 2010: A Scenario Outlook
Conclusion: Even though the National Broadband Network (NBN) will not be ready for another year, and despite the lack of detail provided about it; speculation about the value of this network is widespread. The covert nature of the planning process is one major reason for criticism of the NBN. A second reason is the degree of understanding into the broadband market that underwrites its strategy and the NBN solution offered in a commercially litigious marketplace.
The National Broadband Network may become an object lesson for executives involved in strategic planning in that use and adherence to independent facts is critical, and the development of solutions must extend from that understanding of the industry or market. Although rollout of the NBN is delayed it is highly probable that policymakers will have to develop a better plan in the next three years.