
AI as the Engine of the Innovation Economy eBook
Thriving in the innovation economy requires rejecting AI hype, prioritising strategy over technology, and engineering sustainable business value through governance.

Thriving in the innovation economy requires rejecting AI hype, prioritising strategy over technology, and engineering sustainable business value through governance.

This second session of our IBRS Member Only Fireside Chats explores what digital sovereignty is, why it has suddenly become a major discussion point, why Europe is rapidly departing from US technology, whether Australia could follow, and what the fallout will be.

AI coding deployments deliver real value only when context engineering embeds your organisation’s standards, preventing generic code and constant rework.