VENDORiQ: Atlassian’s $1Bn Browser Bet: A Productivity Play or a Costly Distraction?
Atlassian’s $610m browser acquisition is a high-stakes bet on secure, specialised AI productivity against free, embedded Microsoft/Google competition.
Atlassian’s $610m browser acquisition is a high-stakes bet on secure, specialised AI productivity against free, embedded Microsoft/Google competition.
Modernising B2B contracts is key to value creation, shifting from time-and-materials to rewarding outcomes for sustainable, innovative partnerships.
Microsoft is bundling its specific Copilots into the main M365 license, signaling a shift to specialised AI tools embedded in daily workflows.