Conclusion: This month, discussions regarding data-driven products and associated services have been prominent. There has been an increased interest in offerings that facilitate the collection, measurement and quantification of useful data, then translation to optimise business operations or internal processes. These types of offerings are particularly useful when automating functions, identifying and tending to inefficiencies and resolving intractable problems. New regulatory standards, increased competitive pressures, growth opportunities in evolving markets and responding to customer behaviours and preferences are critical issues for clients. Managed service providers need to be sufficiently flexible when providing offerings that incorporate data-driven services that can support changes in a company’s organisational culture, business processes and internal management frameworks.