VENDORiQ: Adobe’s Big Wager – Why $1.9B for Semrush is the New Black for Enterprise Marketing
Adobe’s $1.9bn Semrush acquisition integrates SEO and GEO into the creative workflow, ensuring brands remain visible in AI-driven search results.
Local business rejects suggestion it lags in tech innovation – Australian Financial Review 9 February 2021
- Joseph Sweeney
- Strategy & Transformation
Search
Related Content
Addressing AI Governance Debt: Moving From Hesitancy to Orchestration
In a recent analysis by TechPartner.News, IBRS future of work advisor Dr Joseph Sweeney provides critical context to the current debate on AI adoption in Australia
VENDORiQ: ‘Agenticify’: The Made-Up Word That Will Change Enterprise Architecture Forever
Google’s new Model Context Protocol (MCP) servers fundamentally enable structured AI orchestration at the cloud infrastructure layer, accelerating predictable, governable automation for enterprises.