
IBRSiQ November 2025
Leaders are prioritising operational optimisation and procurement, whilst navigating AI governance to future-proof their digital strategies.

Leaders are prioritising operational optimisation and procurement, whilst navigating AI governance to future-proof their digital strategies.

Adobe’s unified Firefly AI platform streamlines creative production, offering choice via a multi-model ecosystem while shifting vendor lock-in to the overarching Creative Suite.

Core AI will soon be embedded in core business platforms, making complex custom projects redundant and shifting ICT strategy focus to vendor roadmaps.