VENDORiQ: Adobe’s Brand Concierge – AI’s B2B Revolution
Adobe’s Brand Concierge, built on AEP, offers AI agents for personalised B2B and B2C customer journeys, automating content delivery and meeting scheduling to optimise sales.
Workforce transformation: The four operating models of business intelligence
- Joseph Sweeney
- Strategy & Transformation
One of the misconceptions in business intelligence (BI) is that the goal is to capture and report upon all available data. This misses an essential business maxim: data is only useful when it is applied deliberately and with a clear goal in mind.
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