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VENDORiQ: Reimagination Technologies Integrates Voice Biometrics Tool VoicePay

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The SocialCashier platform by Reimagination Technologies now incorporates VoicePay, a system based on voice biometrics. Will such technology be better at reducing real threats, and can it tackle deep fakes?

The Latest

16 May 2023: Reimagination Technologies introduced ValidSoft’s voice biometrics to the market through its SocialCashier platform, which includes a payment service called VoicePay. The algorithm behind this is to detect synthetic voices and replayed audio recordings, which will be delivered through WhatsApp. The system creates a unique voice model for each user based on sound distortion created by their physiology when exhaling, and mode authenticates subsequent transactions using an obfuscated, non-identifiable user ID. No personally identifiable information is needed, and the models cannot be reverse engineered, according to the company. 

Why It’s Important

Voice authentication tools have become more popular alternatives to having users activate physical devices for MFA in recent years given that most digital devices today enable card-not-present (CNP) transactions because of their built-in microphones. However, as stated in the advisory paper, ‘Voice Biometrics as a Component of Multi-Factor Authentication (MFA)’, 

Such a technology generates convincing fake human voices, they can be used in a malicious way to negatively impact the voiceprints used in transactions.

VoicePay’s advanced deep fake detection and anti-spoofing features are one of the ways vendors today have started leveraging the fluid–structure–acoustics interaction model during voice production so that vocal tracts are better differentiated. With the growth of AI and machine learning in voice biometric solutions, the future of customer service will be increasingly AI-centric where natural language, voice, and even visual assets will be used for MFA. However, enterprises should be aware that it will take time to mature as privacy and security issues associated with AI are still evolving to strengthen authentication processes.

Who’s Impacted

  • AI developers
  • IT teams
  • Customer service support teams

What’s Next?

  • Enterprises must review potential vendors’ security layers and only purchase recording solutions that support multi-factor authentication.
  • Introduce alternative mechanisms for authentication that do not depend on biometrics to accommodate users with special needs.

Related IBRS Advisory

1. VENDORiQ: Meeting Transcription Leader, Otter.Ai, Now Offers Two-Factor Authentication For All Plans

2. Move Beyond Password Managed Authentication

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