Latest Advisory

VENDORiQ: Unlocking Hyper-Personalisation – Adobe’s AI-Driven CXO Evolution
Adobe’s latest AI innovations, including GenStudio and LLM Optimizer, are enabling businesses to hyper-personalise customer experiences and boost visibility in AI-driven interactions.

VENDORiQ: Unlocking Hyper-Personalisation – Adobe’s AI-Driven CXO Evolution
Adobe’s latest AI innovations, including GenStudio and LLM Optimizer, are enabling businesses to hyper-personalise customer experiences and boost visibility in AI-driven interactions.

Digital Innovation – Develop Your Innovation Agenda
CIOs drive organisational innovation by aligning technology with strategy. Effective innovation frameworks require governance, agile teams, and cross-functional collaboration. Leveraging existing partnerships and infrastructure accelerates innovation adoption.

VENDORiQ: Betting on Cloud Desktops – Nerdio Secures USD500 Million
Nerdio’s $500m investment signals cloud management market maturation amidst on-premise shifts. Delivery challenges require global expansion and enhanced partner enablement.

VENDORiQ: Casio Steps Up Its Marketing Game With Adobe Experience Platform
Casio’s adoption of the Adobe Experience Platform for its global ecommerce rollout across 30 localised websites demonstrates a commitment to data-driven personalisation using AI for enhanced customer engagement. Organisational readiness and a focus on direct sales channels are key strategic considerations for this multinational’s digital transformation.

Parametric Cost Modelling for Innovative Technology Projects
Parametric modelling enhances Agile IT project cost prediction through data-driven complexity categorisation. Accurate data, model flexibility, and clear stakeholder communication are crucial for effective implementation.

AI Trends 2025–2028: A Sanity Check & Update for Busy Business Leaders
A critical analysis of AI trends, debunking vendor-driven myths and emphasising practical, business-oriented adoption strategies.

Navigating the VMware Shift One Year On: Why Mid-Sized Organisations Should Explore Alternatives
Broadcom’s VMware licensing changes demand mid-sized organisations reassess their IT strategies and explore cost-effective alternatives.