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VENDORiQ: Adobe’s Big Wager – Why $1.9B for Semrush is the New Black for Enterprise Marketing
Jaie Obillo
22 December, 2025
Adobe’s $1.9bn Semrush acquisition integrates SEO and GEO into the creative workflow, ensuring brands remain visible in AI-driven search results.

VENDORiQ: Adobe’s Big Wager – Why $1.9B for Semrush is the New Black for Enterprise Marketing
Adobe’s $1.9bn Semrush acquisition integrates SEO and GEO into the creative workflow, ensuring brands remain visible in AI-driven search results.

‘Massive’ $224 billion boost to Australian economy from investment in digital transformation: report – iTWire 2 August 2021
IBRS Advisor Team
13 October, 2021

Analytics Artificial Intelligence Maturity Model – Presentation Kit
Artificial intelligence (AI) is an emerging technology that can be applied across business lines and yield significant results when aligned with business priorities. Assessing the AI maturity of your organisation can assist in providing AI roadmaps and aid in developing strategies and business cases.
IBRS Advisor Team
10 October, 2021



