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VENDORiQ: Adobe’s Big Wager – Why $1.9B for Semrush is the New Black for Enterprise Marketing
Jaie Obillo
22 December, 2025
Adobe’s $1.9bn Semrush acquisition integrates SEO and GEO into the creative workflow, ensuring brands remain visible in AI-driven search results.
VENDORiQ: Adobe’s Big Wager – Why $1.9B for Semrush is the New Black for Enterprise Marketing
Adobe’s $1.9bn Semrush acquisition integrates SEO and GEO into the creative workflow, ensuring brands remain visible in AI-driven search results.
Philip Nesci
5 October, 2021
Peter Sandilands
5 October, 2021
How to Support Innovation in an Outsourced Environment
In the modern business landscape, ICT products and services are becoming more and more critical to the success of the business.
Mike Mitchelmore
5 October, 2021
Project Prioritisation – Why it Fails and What to Do
In these days of limited resources, companies require effective strategies to optimise their IT spend. Project prioritisation is key to this outcome, but it’s not as straightforward as many believe.
Sue Johnston
5 October, 2021
IBRS Advisor Team
27 September, 2021
IBRS Advisor Team
27 September, 2021