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VENDORiQ: Adobe’s Big Wager – Why $1.9B for Semrush is the New Black for Enterprise Marketing
Jaie Obillo
22 December, 2025
Adobe’s $1.9bn Semrush acquisition integrates SEO and GEO into the creative workflow, ensuring brands remain visible in AI-driven search results.
VENDORiQ: Adobe’s Big Wager – Why $1.9B for Semrush is the New Black for Enterprise Marketing
Adobe’s $1.9bn Semrush acquisition integrates SEO and GEO into the creative workflow, ensuring brands remain visible in AI-driven search results.
IBRS Advisor Team
21 January, 2021
IBRS Advisor Team
21 January, 2021
IBRS Advisor Team
21 January, 2021
IBRS Advisor Team
21 January, 2021
Why digital transformation will be elusive without data mastery
Unless organisations can unpack and connect critical business data, digital transformation will be elusive.
Alan Hansell
6 January, 2021