Latest Advisory
VENDORiQ: Unlocking Hyper-Personalisation – Adobe’s AI-Driven CXO Evolution
Adobe’s latest AI innovations, including GenStudio and LLM Optimizer, are enabling businesses to hyper-personalise customer experiences and boost visibility in AI-driven interactions.
VENDORiQ: Unlocking Hyper-Personalisation – Adobe’s AI-Driven CXO Evolution
Adobe’s latest AI innovations, including GenStudio and LLM Optimizer, are enabling businesses to hyper-personalise customer experiences and boost visibility in AI-driven interactions.
Maturing the IT Procurement Lifecycle
Procurement is a lifecycle, not an island, so IT must continue to plan and inform the procurement team to enable innovation and risk management jointly.
Are Bots Destroying Your Email Marketing Efforts?
Bots scanning emails inflate metrics, with 2M out of 14M ‘opens’ annually being non-human. Don’t let false data drive your decisions.
Strategic Digital Literacy – Essential for Executives
The CIO role’s focus has changed from sole responsibility for digital operations and projects to a collaboration partner with the senior executives responsible for lines of business within an organisation. Executive understanding of modern digital principles is a key ingredient for successful digital outcomes, as digital transformation affects all aspects of a business, from operations to customer engagement.
Focus for the Contemporary CIO Series: 1. Integrating Technology and Business
Today’s Chief Information Officers are more than just technologists—they’re innovators, efficiency drivers, facilitators, and IT evangelists.
Words – it’s in the Way That You Use Them (Effective Communication For IT Leaders)
CIOs are more than IT leaders—they’re business strategists and change-makers. To lead digital transformations, they must master impactful communication.
Leveraging Change Agents for UX Research and Design to Deliver Co-Designed Change
Leveraging change agents for UX in co-design approach to change.
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