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VENDORiQ: Adobe’s Big Wager – Why $1.9B for Semrush is the New Black for Enterprise Marketing
Jaie Obillo
22 December, 2025
Adobe’s $1.9bn Semrush acquisition integrates SEO and GEO into the creative workflow, ensuring brands remain visible in AI-driven search results.
VENDORiQ: Adobe’s Big Wager – Why $1.9B for Semrush is the New Black for Enterprise Marketing
Adobe’s $1.9bn Semrush acquisition integrates SEO and GEO into the creative workflow, ensuring brands remain visible in AI-driven search results.
Joseph Sweeney
3 June, 2020
Mass deployments of working from home: Lessons learnt
In April 2020, IBRS conducted a virtual roundtable with senior IT executives, supplemented by interviews, to identify the key lessons learnt during the unprecedented mass migration of staff to remote working. The following are the key discoveries and lessons.
Joseph Sweeney
17 May, 2020
Peter Sandilands
12 May, 2020