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VENDORiQ: Adobe’s Big Wager – Why $1.9B for Semrush is the New Black for Enterprise Marketing
Jaie Obillo
22 December, 2025
Adobe’s $1.9bn Semrush acquisition integrates SEO and GEO into the creative workflow, ensuring brands remain visible in AI-driven search results.

VENDORiQ: Adobe’s Big Wager – Why $1.9B for Semrush is the New Black for Enterprise Marketing
Adobe’s $1.9bn Semrush acquisition integrates SEO and GEO into the creative workflow, ensuring brands remain visible in AI-driven search results.

Ransomware: Don’t just defend, plan to recover
Rather than investing more funds in defensive products, it is worthwhile creating a strategy to allow a rapid recovery or reestablishment of service after being struck by an attack.
Peter Sandilands
1 April, 2020

Enterprise resource planning (ERP) Part 4: SAP licensing pitfalls – indirect licensing
Mark Unwin
1 April, 2020



