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VENDORiQ: Adobe’s Big Wager – Why $1.9B for Semrush is the New Black for Enterprise Marketing
Jaie Obillo
22 December, 2025
Adobe’s $1.9bn Semrush acquisition integrates SEO and GEO into the creative workflow, ensuring brands remain visible in AI-driven search results.
VENDORiQ: Adobe’s Big Wager – Why $1.9B for Semrush is the New Black for Enterprise Marketing
Adobe’s $1.9bn Semrush acquisition integrates SEO and GEO into the creative workflow, ensuring brands remain visible in AI-driven search results.
Digital Transformation Lessons
Identifying common mistakes and pitfalls in digital transformation can help organisations optimise the lessons they will pick up and learn along the way.
Sue Johnston
4 December, 2019
Alan Hansell
4 December, 2019
Employee onboarding: Digitising can improve consistency and save significant time
Onboarding is a critical step in recruiting. Digitisation of large parts of the process can save significant time and improve consistency.
Peter Hall
4 December, 2019
