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VENDORiQ: Adobe’s Big Wager – Why $1.9B for Semrush is the New Black for Enterprise Marketing
Jaie Obillo
22 December, 2025
Adobe’s $1.9bn Semrush acquisition integrates SEO and GEO into the creative workflow, ensuring brands remain visible in AI-driven search results.
VENDORiQ: Adobe’s Big Wager – Why $1.9B for Semrush is the New Black for Enterprise Marketing
Adobe’s $1.9bn Semrush acquisition integrates SEO and GEO into the creative workflow, ensuring brands remain visible in AI-driven search results.
Joseph Sweeney
3 August, 2019
A case for applying practical evaluation approaches in an evolving Software-as-a-Service world
Michael Smit
3 August, 2019
Peter Sandilands
3 August, 2019
CIOs seek ready-made over DIY AI solutions
CIOs don’t want to be ‘weekend warriors’ when it comes to AI solutions, opting for ready-made AI features in existing solutions.
Sam Higgins
3 August, 2019