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VENDORiQ: Adobe’s Big Wager – Why $1.9B for Semrush is the New Black for Enterprise Marketing
Jaie Obillo
22 December, 2025
Adobe’s $1.9bn Semrush acquisition integrates SEO and GEO into the creative workflow, ensuring brands remain visible in AI-driven search results.
VENDORiQ: Adobe’s Big Wager – Why $1.9B for Semrush is the New Black for Enterprise Marketing
Adobe’s $1.9bn Semrush acquisition integrates SEO and GEO into the creative workflow, ensuring brands remain visible in AI-driven search results.
Deriving ICT Strategy From Organisations’ Guiding Principles
Discover the best approach to developing an ICT strategy that delivers business value in a timely and cost-effective manner. IBRS recommends deriving strategies from business and IT guiding principles.
Wissam Raffoul
4 March, 2019
Can IBRS provide information to facilitate acquiring contract management software and names of vendor?
Alan Hansell
27 February, 2019
Alan Hansell
14 February, 2019
