Latest Advisory

VENDORiQ: Adobe’s Big Wager – Why $1.9B for Semrush is the New Black for Enterprise Marketing
Adobe’s $1.9bn Semrush acquisition integrates SEO and GEO into the creative workflow, ensuring brands remain visible in AI-driven search results.

VENDORiQ: Adobe’s Big Wager – Why $1.9B for Semrush is the New Black for Enterprise Marketing
Adobe’s $1.9bn Semrush acquisition integrates SEO and GEO into the creative workflow, ensuring brands remain visible in AI-driven search results.

Developing a Patch Management Framework
Align patch management with ITIL 4 practices and SLAs to minimise risk before selecting your automation tools.

Technology Finance: A Guide to Sustaining AI’s Return on Investment
Maximise AI ROI by fusing FinOps speed, TBM rigour and OKRs via TAONexus for agile, outcome-based financial governance.

Are We in an AI Bubble?
As AI technology continues its rapid pace of evolution, adopt a posture of cautious optimism to manage the risks in AI-based technology investments.

Strategic Procurement and the Revised Commonwealth Procurement Rules (17 Nov 2025)
The 2025 rules raise tender thresholds to $125k, prioritising Australian SMEs and enabling smarter, more strategic procurement outcomes.

Sourcing Monthly November 2025
IBRS Sourcing Monthly brings you the latest news and deals in the Australian IT world.

AI as the Engine of the Innovation Economy: Part 5 – Value Realisation
Realise value by treating AI as a portfolio: balance risky experimentation with scalable adoption to bridge the ROI gap.