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VENDORiQ: Adobe’s Big Wager – Why $1.9B for Semrush is the New Black for Enterprise Marketing
Jaie Obillo
22 December, 2025
Adobe’s $1.9bn Semrush acquisition integrates SEO and GEO into the creative workflow, ensuring brands remain visible in AI-driven search results.

VENDORiQ: Adobe’s Big Wager – Why $1.9B for Semrush is the New Black for Enterprise Marketing
Adobe’s $1.9bn Semrush acquisition integrates SEO and GEO into the creative workflow, ensuring brands remain visible in AI-driven search results.
Geoff Johnson
2 January, 2016
James Turner
2 January, 2016
Alan Hansell
2 January, 2016
Sue Johnston
2 January, 2016
Kevin McIsaac
2 January, 2016
Running IT-as-a-Service Part 14: Digital transformation requires a new software release approach
Wissam Raffoul
2 January, 2016