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VENDORiQ: Adobe’s Big Wager – Why $1.9B for Semrush is the New Black for Enterprise Marketing
Jaie Obillo
22 December, 2025
Adobe’s $1.9bn Semrush acquisition integrates SEO and GEO into the creative workflow, ensuring brands remain visible in AI-driven search results.

VENDORiQ: Adobe’s Big Wager – Why $1.9B for Semrush is the New Black for Enterprise Marketing
Adobe’s $1.9bn Semrush acquisition integrates SEO and GEO into the creative workflow, ensuring brands remain visible in AI-driven search results.
Sue Johnston
26 January, 2013
Creating a custom assurance process based on the Gateway Review Process: don’t throw the baby out with the bathwater
Justin Butcher
25 January, 2013
James Turner
23 January, 2013
Irene Pimentel
22 January, 2013
Guy Cranswick
21 January, 2013
