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VENDORiQ: Adobe’s Big Wager – Why $1.9B for Semrush is the New Black for Enterprise Marketing
Jaie Obillo
22 December, 2025
Adobe’s $1.9bn Semrush acquisition integrates SEO and GEO into the creative workflow, ensuring brands remain visible in AI-driven search results.

VENDORiQ: Adobe’s Big Wager – Why $1.9B for Semrush is the New Black for Enterprise Marketing
Adobe’s $1.9bn Semrush acquisition integrates SEO and GEO into the creative workflow, ensuring brands remain visible in AI-driven search results.
Irene Pimentel
28 December, 2008
Guy Cranswick
28 December, 2008

Managing IT in economic downturns; so much more than just slashing and burning Part 1: Setting the scene
Rob Mackinnon
27 December, 2008
Brian Bowman
27 December, 2008

