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VENDORiQ: Adobe’s Big Wager – Why $1.9B for Semrush is the New Black for Enterprise Marketing
Jaie Obillo
22 December, 2025
Adobe’s $1.9bn Semrush acquisition integrates SEO and GEO into the creative workflow, ensuring brands remain visible in AI-driven search results.

VENDORiQ: Adobe’s Big Wager – Why $1.9B for Semrush is the New Black for Enterprise Marketing
Adobe’s $1.9bn Semrush acquisition integrates SEO and GEO into the creative workflow, ensuring brands remain visible in AI-driven search results.
Jorn Bettin
27 December, 2007
Last Word: Ministry of Silly Risks – Tackling business and technical risks in a rational and pragmatic way
Rob Mackinnon
27 December, 2007
Terry Dargan
27 December, 2007
Guy Cranswick
27 December, 2007
Rob Mackinnon
27 December, 2007
Kevin McIsaac
19 December, 2007