Latest Advisory

Consultancy Over-Reliance Drives Project Risk – ITBrief Feb 13 2026
New IBRS research suggests over-reliance on Tier 1 consultants increases public sector project failure risks. Prioritising internal capability delivers better SaaS outcomes.

Consultancy Over-Reliance Drives Project Risk – ITBrief Feb 13 2026
New IBRS research suggests over-reliance on Tier 1 consultants increases public sector project failure risks. Prioritising internal capability delivers better SaaS outcomes.

VENDORiQ: Adobe’s Big Wager – Why $1.9B for Semrush is the New Black for Enterprise Marketing
Adobe’s $1.9bn Semrush acquisition integrates SEO and GEO into the creative workflow, ensuring brands remain visible in AI-driven search results.

VENDORiQ: The Impact of Adobe and Microsoft’s AI Partnership
Adobe and Microsoft are integrating AI agents to streamline marketing workflows, signaling a shift toward cross-platform interoperability for enterprise productivity.

VENDORiQ: Wow! Photoshop Now In ChatGPT. AI is Transforming Design Services into Conversational Creation
Adobe’s ChatGPT integration shifts design from expert software to conversational workflows, enabling staff to scale brand-compliant assets via natural language.

2025 Research Review: Costs, Budgets, Governance and… you guessed it, AI
Navigating 2025 required balancing accelerating AI, rigorous governance, and cost control to translate market hype into actionable executive strategy. Our report on the year that was.

A Clear Guide to Advanced AI Prompting for Office Use
These techniques help you get more thoughtful, accurate, and creative results from an AI. Think of them as ways to guide the AI’s thinking, much as you would guide a new team member.

Addressing AI Governance Debt: Moving From Hesitancy to Orchestration
In a recent analysis by TechPartner.News, IBRS future of work advisor Dr Joseph Sweeney provides critical context to the current debate on AI adoption in Australia