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VENDORiQ: Adobe’s Big Wager – Why $1.9B for Semrush is the New Black for Enterprise Marketing
Jaie Obillo
22 December, 2025
Adobe’s $1.9bn Semrush acquisition integrates SEO and GEO into the creative workflow, ensuring brands remain visible in AI-driven search results.
VENDORiQ: Adobe’s Big Wager – Why $1.9B for Semrush is the New Black for Enterprise Marketing
Adobe’s $1.9bn Semrush acquisition integrates SEO and GEO into the creative workflow, ensuring brands remain visible in AI-driven search results.
Terry Dargan
27 October, 2007
James Turner
27 October, 2007
Jorn Bettin
27 October, 2007
The IT Paradox – practices of leading CIOs (part I)
How is it that some CIOs seem able to achieve the near impossible and are lauded by their organisations whilst others become market statistics?
Rob Mackinnon
27 October, 2007
Guy Cranswick
27 October, 2007
