Latest Advisory
AI as the Engine of the Innovation Economy: Part 1 – Strategy
Businesses are shifting from a Knowledge to an Innovation Economy, with AI driving new ideas, customer engagement, and operational efficiency.
AI as the Engine of the Innovation Economy: Part 1 – Strategy
Businesses are shifting from a Knowledge to an Innovation Economy, with AI driving new ideas, customer engagement, and operational efficiency.
VENDORiQ: Google’s Gemini Pro and Imagen 2 to be Deployed on Samsung S24 Series
Samsung is set to deploy Google’s Gemini Pro and Imagen 2 on their new Galaxy S24 series smartphones, confirming IBRS’s predictions about the future of human-technology interaction. Stay ahead of the curve and embrace the power of AI.
VENDORiQ: Google Cloud Removes Data Transfer Fees
Discover how Google Cloud’s decision to eliminate data transfer fees is driving vendor neutrality and cost-effectiveness in the Cloud market.
What Impact Will AI Have on Customer Experience?
Since gaining mass awareness during 2023, the adoption of generative AI is impacting a multitude of industries and business functions. One of the areas which is rapidly being transformed is customer experience. CIOs need to urgently consider the opportunities and the risks of AI in customer service and marketing.
The Impact of AI in the Asia Pacific Region
AI is revolutionising ICT operations in the Asia Pacific (APAC) region, bringing automation, enhanced security, and improved customer service.
A Pragmatic Approach to Generative AI
Generative AI can be used in many ways, and indeed, it can be said that the genie is clearly out of the bottle. What are the first steps CIOs need to take to ensure the staff of the organisation use it effectively, ethically, and in a controlled way?
Foundational UX Research Approaches: A Playbook for User Experience Excellence
Enhance your design process with this playbook that details four common user research methods. Gain valuable insights into user thoughts and preferences.
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