
B2B Value Capture in the Intangible Economy – Commercial Excellence in Procurement
Optimise B2B value capture from disruptive technologies!

Optimise B2B value capture from disruptive technologies!

Technological advancements follow a compressed four-stage market cycle, creating a corresponding value cycle. Early movers in digital sectors secure disproportionate value, challenged by regulation. Intangible assets drive modern value, demanding revised B2B procurement for ecosystem navigation and value capture.

Digital transformation, particularly with AI, requires a structured approach like strategic value realisation (SVR) to ensure strategic value capture. SVR aligns stakeholders through clear objectives, focusing on cost reduction, operational enhancement, and stakeholder value. Fragmented AI adoption risks long-term value.

Parametric modelling enhances Agile IT project cost prediction through data-driven complexity categorisation. Accurate data, model flexibility, and clear stakeholder communication are crucial for effective implementation.