Analytics
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Why and how your ‘voice of the customer’ program should include the voice of your staff
David Beal
11 November, 2020
Marketing KPIs That Drive Your Digital Strategy
Marketers and digital strategists unify through common goals and strategic intent. By mapping marketing activities and performance indicators directly to the goals of the digital strategy, organisations can achieve improved efficiency and outcomes.
David Beal
1 April, 2020
Giving organisational context quickly to consultants is key to maximising the value of your engagement
Understanding the organisational context is essential for maximising value in Australian consultancy engagements, managing risks, and achieving effective business outcomes.
David Beal
6 March, 2020
Analytics Artificial Intelligence Maturity Model
Artificial intelligence (AI) is an emerging technology that can be applied across business lines and yield significant results when aligned with business priorities.
Wissam Raffoul
3 December, 2018
Guy Cranswick
2 October, 2015