Adobe’s Brand Concierge, built on AEP, offers AI agents for personalised B2B and B2C customer journeys, automating content delivery and meeting scheduling to optimise sales.
Adobe’s AEP Agent Orchestrator introduces purpose-built AI agents for B2B customer engagement and internal workflow automation, streamlining processes and enhancing personalisation through data-driven orchestration.
CIOs drive organisational innovation by aligning technology with strategy. Effective innovation frameworks require governance, agile teams, and cross-functional collaboration. Leveraging existing partnerships and infrastructure accelerates innovation adoption.
Casio’s adoption of the Adobe Experience Platform for its global ecommerce rollout across 30 localised websites demonstrates a commitment to data-driven personalisation using AI for enhanced customer engagement. Organisational readiness and a focus on direct sales channels are key strategic considerations for this multinational’s digital transformation.
Adobe’s Creative Cloud leverages AI for targeted productivity gains, setting a precedent for SaaS vendors to deliver tangible, work-specific AI enhancements, not just generic features.
Enterprise platforms now embed industrial AI agents, shifting from bespoke solutions. ServiceNow focuses on governance; Salesforce on proactive automation, simplifying deployment and impacting various enterprise roles.
Bots scanning emails inflate metrics, with 2M out of 14M ‘opens’ annually being non-human. Don’t let false data drive your decisions.
The Xanadu release empowers organisations with transformative AI, enhanced automation, and purpose-built tools to drive operational excellence.
Unlock the potential of AI at the edge to revolutionise connected devices, improving real-time decision-making and data security.
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