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The Case for Persona-Based Licensing: Why “Everyone Gets E3” Is Your Most Expensive Mistake
Joseph Sweeney
7 May, 2026
Stop wasting budget on blanket E3/E5 licensing. Segmenting users into 4–6 personas based on actual needs typically yields 25% annual savings.

The Case for Persona-Based Licensing: Why “Everyone Gets E3” Is Your Most Expensive Mistake
Stop wasting budget on blanket E3/E5 licensing. Segmenting users into 4–6 personas based on actual needs typically yields 25% annual savings.
James Turner
1 November, 2016
Geoff Johnson
1 November, 2016
Running IT-as-a-Service Part 24: Total Cost of Ownership is dead – Long live the Total Cost of Service
Wissam Raffoul
1 November, 2016
Peter Hall
1 November, 2016

RBA tech chief highlights constant cyber security threats to innovative strategy – AFR – 26 Oct 2016
James Turner
27 October, 2016
Joseph Sweeney
25 October, 2016