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VENDORiQ: Adobe’s Big Wager – Why $1.9B for Semrush is the New Black for Enterprise Marketing
Jaie Obillo
22 December, 2025
Adobe’s $1.9bn Semrush acquisition integrates SEO and GEO into the creative workflow, ensuring brands remain visible in AI-driven search results.

VENDORiQ: Adobe’s Big Wager – Why $1.9B for Semrush is the New Black for Enterprise Marketing
Adobe’s $1.9bn Semrush acquisition integrates SEO and GEO into the creative workflow, ensuring brands remain visible in AI-driven search results.

SalesForce Einstein Automate and Flow Orchestrator: How Artificial Intelligence is Supporting Citizen Developers
Salesforce’s Einstein Automate automates tasks using AI algorithms. Flow Orchestrator applies AI to workflows, accelerating digitisation by citizen developers.
IBRS Advisor Team
8 March, 2022

How to Deliver Effective Customer Identity and Access Management… Without the Complexity
Philip Nesci
8 March, 2022

IBRSiQ: Chief Innovation Officer Job Description
IBRS advisor Philip Nesci creates a presentation kit providing information on the roles of chief innovation officers.
Philip Nesci
2 March, 2022


